- GeorgeH
- Posts: 119
- Joined: Fri Aug 17, 2018 1:10 am
ShopHQ 2nd QTR Results
iMedia Brands (IMBI) stock price starting to move up. I have a cost basis of $.62/share and it closed today at $.64, so I am starting to make a little bit. 2nd Qtr results exceeding analysts expectations. Earnings and Revenue were down, but less so than in the past. They are executing their plan under the new CEO and we'll see what happens. Some of the highlights from CEO Peterman from the earnings call:
"Our plan includes utilizing multiple monetization models TV retailing, e-commerce, advertising, and service fees. For example using an advertising e-commerce business model we are on pace to launch in November the first male oriented shopping entertainment service called Bulldog Shopping Network. We will sell and advertise men's merchandise and services and the aspirational lifestyle associated with its brand and personalities. Bulldog will be produced in Minnesota at our corporate headquarters alongside our flagship ShopHQ network. Our advantage in building this new men's network is threefold, our existing vendor strengths in electronics and watches, our ability to produce compelling live remote television from interesting relevant places, and our understanding of our existing male customers on ShopHQ.
In addition we are on pace to launch LaVenta, a Spanish language shopping entertainment television network celebrating the Latin American culture. Our planned launch is March 2020 and it will be produced from studios in Miami. Again, our advantage in launching this new television network is three fold; our vendor strength in the beauty and jewelry categories which are the most popular categories in the Latin American community, our strong management team and connections in Miami, and our strong relationships with MSOs, ISPs, and broadcasters to secure distribution for this new service. Also included in our new plan is the growth of our iMedia Web Services which today is our third party logistics business that provides three peel services to G3 Apparel for some of its key direct to consumer brands. In the future we will introduce additional complimentary services.
"Our plan includes utilizing multiple monetization models TV retailing, e-commerce, advertising, and service fees. For example using an advertising e-commerce business model we are on pace to launch in November the first male oriented shopping entertainment service called Bulldog Shopping Network. We will sell and advertise men's merchandise and services and the aspirational lifestyle associated with its brand and personalities. Bulldog will be produced in Minnesota at our corporate headquarters alongside our flagship ShopHQ network. Our advantage in building this new men's network is threefold, our existing vendor strengths in electronics and watches, our ability to produce compelling live remote television from interesting relevant places, and our understanding of our existing male customers on ShopHQ.
In addition we are on pace to launch LaVenta, a Spanish language shopping entertainment television network celebrating the Latin American culture. Our planned launch is March 2020 and it will be produced from studios in Miami. Again, our advantage in launching this new television network is three fold; our vendor strength in the beauty and jewelry categories which are the most popular categories in the Latin American community, our strong management team and connections in Miami, and our strong relationships with MSOs, ISPs, and broadcasters to secure distribution for this new service. Also included in our new plan is the growth of our iMedia Web Services which today is our third party logistics business that provides three peel services to G3 Apparel for some of its key direct to consumer brands. In the future we will introduce additional complimentary services.
GeorgeH
"Buy what you like and can afford"
"Buy what you like and can afford"